10 reimagined logos, based on the effect of the products they sell.
In the mind of Marco Schembri, an Italian industrial product designer, certain businesses’ branding would change dramatically if the products they sold affected their logo.
The artist shared with Behance what that might look like, and the renditions certainly are thought-provoking.
If McDonalds, for example, had to redesign its logo based on the effect of the burgers and fries its sells, the double arches would be a bit pudgy. In addition, Gillette’s logo would be slashed by the razors it merchandises.
Following are the 10 reimagined logos:
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